Personalized training app

OYSHO Training is developed in response to the growing connection of users with the brand in the sports sector, reflecting the evolution of its recognition in this industry. The initiative arose during the pandemic with the aim of facilitating the autonomous practice of customers' favorite sports: fitness, yoga, and running. The app not only provides workouts but also serves as a powerful channel to establish a connection, integrating the sports experience with fashion. Thus, OYSHO achieves a more effective approach to its users by gaining a deeper understanding of their needs, habits, and preferences.

SNGULAR proposed adopting the Human Centered Design approach for the development of OYSHO Training, a philosophy that places people at the center of the design of digital products and services. This approach ensures that every decision made during the design process carefully considers the needs, obstacles, and potential biases of users. HCD encourages conceiving solutions that are not only visually appealing but also seamlessly integrate into people's lives, addressing real problems and contributing to their well-being.

OYSHO Training, available in four languages and present in nine countries, has surpassed 100,000 downloads and has accumulated over 2,000 reviews with an outstanding rating of 4.8 on Apple Store and Google Play. Beyond its quantitative success, the app represents OYSHO's successful evolution in the activewear market, highlighting its commitment to innovation and customer satisfaction. The application not only provides an essential tool for physical well-being but also sets a standard in the industry by incorporating advanced technological features, solidifying OYSHO as a leader in the sector. This success story demonstrates the effectiveness of the strategic collaboration between OYSHO and SNGULAR, establishing a standard of excellence and leadership in the ever-changing landscape of digital wellness and activewear.